Blog - Page 2 of 2 - 360 Sales Consulting
5 Reasons why Qualification in Sales is so Important

5 Reasons why Qualification in Sales is so Important

When working in sales, there are certain rules that every great salesperson lives by. Whether you are a full-time sales person at a fortune 500 company or you own Cupcake Company. Every sale has steps and if you miss the steps you will likely lose the sale or just waste your time. This is why qualification is so important. Here are 5 quick reason why qualification helps. Saves time – How many times have you spent hours with a potential customer only to find out that in the end, they are not the decision maker? Or more important, they don’t have the budget for your product. How much time did you waste? You could have spent that time with someone who had the budget and could make a decision. It all comes down to being more prepared. Know your customer – If you know how to qualify properly then you know exactly what a potential client look likes and sounds like. You can identify their pain points or what they are looking for so you can better service them with your product or service. You become more excited because you know you can help. Marketing – Yes Marking!! If you know how to qualify and exactly what potential customers you are looking for will benefit from your marketing and your advertisement. You message will be more clear about who you can help and how you can service their wants and needs. Problem Solving – Salespeople are also in the business of solving problems for potential clients. Being able to listen to their issues is important. You also must notice...